Misaligned Partnerships Cost You Money
Recruiting the best-fit partners for your channel is both an art and a science. Recruiting misaligned partners is all too easy. Misaligned partners crush
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Precision Partnering Boosts Through-Channel Marketing Performance
Posted on March 24, 2021 by Terry Moffatt in Channel Agencies, Channel Consultancies, Channel Data Management, Channel Marketing, Channel Technology, Featured Posts, Partner Relationship Management When channel marketers fail to precisely identify a more appropriate roster
Partner Recruitment Channel Sales Workshop (Pre-Recorded)
Invest just 30 minutes and learn the methodology top channel chiefs use to reduce time spent on partner discovery and recruitment by 25% to 50% and increase their channel productivity by 2X to 5X.
Getting Started with PartnerOptimizer
So, you’re considering PartnerOptimizer™ for leveling up your partner discovery efforts, but wondering just what the process involves? If you’re switching to PartnerOptimizer from an
Workshop: Accelerate channel sales with an Ideal Partner Profile
Imagine reducing the time it takes for you to discover, research, and score partners from months to minutes. Learn how our proven approach to
Top 3 ways to foster and nurture channel partner relationships
Once you’ve signed your ideal channel partner, how do you optimize the relationship and keep them engaged? In our recent webinar, we learned top tips
How Using Partner DNA Will Grow Your Channel
Webinar for Senior and Ambitious Channel Chiefs Recorded: March 4th, 2022 So you’ve arrived at the scene of a channel program. You ask your team
SaaSMAX welcomes Randy Fahrbach, former GoToWebinar & LastPass channel chief at LogMeIn, as Head of Channel Success
FOR RELEASE ON DECEMBER 21, 2021, 12:00 am – San Diego, California Today, SaaSMAX announced that Randy Fahrbach has joined our Executive Leadership Team as
RECORDED: “The Power of Story and Brand in the B2B Tech Channel” – Featuring TED Talk Expert Tucker Stine
Our in-depth conversation with Tucker will focus on:
• Learning a critical formula for developing a brand story and narrative that connects you to your audience
• Understanding how your own personal brand plays a pivotal role in business development
• Discovering the critical conversations that need to happen in order to develop brand loyalty
• Introducing methodologies that help you define your partner and customer avatars and architect a story that is not defined by product and company alone
The Channel Recruitment Acceleration Workshop – Recorded November 18, 2021
See how data-savvy channel teams are finding & recruiting best-qualified Channel Partners fast THIS WORKSHOP IS NOT FOR EVERYONE. REGISTER FOR THIS EVENT IF: You’re the