Your product is game-changing, disruptive, and loved by all your customers.
Your product has a lot of reasons why channel partners should love it. But guess what? Everyone else also says the same things about their own products, and these channel partners have heard it all before.
How do you convince them that you’re worth considering amid a sea of offers? HINT: Talking up your features actually isn’t the answer. It’s all about having a compelling product story.
Hear from Startup Hypeman Rajiv Nathan, aka RajNATION and SaaSMAX CEO Dina Moskowitz, on how to position yourself to potential partners. Rajiv has worked extensively helping companies craft the right sales narrative to drive their audiences to action.
During this lively and interactive presentation, hosted by former managed service provider CEO Laura Steward, recorded on March 17, 2021 with more than 200 registered guests, you’ll learn:
- The importance of knowing your ideal partner profile first and how to build it
- What insights matter most in crafting your story
- How to build your compelling product story
- Key messaging frameworks that get attention and interest